This watch was a collaboration between the House Of Christian Dior and Bulova Watches and was one of the first major brand collaborations between a fashion house snd a watch brand, these days most fashion houses licence out their own brand watches under their own name, but this was the first and Christian Dior who still at that time ran the house signed this off. Bulova was also in competition with Gruen who had similarly struck a deal with Givenchy to do the same thing. 
 

This watch dates to 1976 and is in good condition. The case is silver plated with a steel back, and is in good condition, the dial is clean and readable with few signs of age, the glass could use a polish as there are some scratches visible. 
Inside the case is a 17 Jewel Swiss Lever Movement signed Bulova 

These watches are becoming rather collectible.

 

Overall cosmetically this is in good condition and running well 

 

 

 

1976 Dior By Bulova Ladies Dress Watch

£189.00Price